Immersive LED Ceiling — Zürich Duty Free, Switzerland

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Client : OKQ

OKQ is a creative, retail, and talent agency with a strong presence in London, Paris, and Berlin. Primarily focused on the fashion and event industries, OKQ specializes in enhancing brand image and communication.
Feel free to explore their projects on Instagram: @okq.agency for more inspiration and insights into their work.

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Date : 2022
Location : Paris, France
Status : COMPLETED
Client : OKQ / FootLocker
Team : Street Co’ + OKQ

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Galeries Eric Dupont - Corporate event

Client : Soixante circuits

In the middle of 2022, StreetCo was contacted by Soixante Circuits to collaborate on a corporate event held in Paris, specifically at the Galeries Eric Dupont.
Soixante Circuits is a creative studio that specializes in video content creation and offers immersive and innovative experiences. Their clients trust them with the management of their image, focusing on evolutionary designs of spaces, retail experiences, and the creation of innovative objects and events.Since 2008, Soixante Circuits has been deploying its expertise in custom, out-of-the-ordinary projects, making a name for itself in multidisciplinary development. Their ability to push boundaries has made them a leader in the creation of immersive and interactive client experiences, which have become increasingly popular in today’s market.
The event took place at Galeries Eric Dupont, a gallery founded 32 years ago by Éric Dupont. In the early 1990s, the gallery emerged as a significant space in Paris, showcasing young artists with a strong focus on formal research in pictorial expression.This collaboration was an opportunity to bring immersive technologies into an artistic and cultural venue, blending the worlds of art, innovation, and client engagement.

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Date : 2022
Location : Paris, France
Status : COMPLETED
Client : Soixante Circuits
Team : Street Co’ + Soixante Circuits

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Groupe Actual - Route du Rhum

Client : Groupe Actual

In early 2022, StreetCo’ was contracted by Histoiresde and Isegoria to collaborate on a rental LED screen project for Groupe Actual’s booth at the legendary solo sailing competition, Route du Rhum, which spans from Saint-Malo, France to Guadeloupe.
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Groupe Actual is a leader in employment and skills solutions, offering services such as temporary recruitment, CDD, CDI, wage portage, placement, and advisory services.
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Currently, the 5th largest player in the labor and employment market in France, Groupe Actual stands out with its humanist vision, working daily to facilitate the right to work for all. The group operates around four key areas: temporary work, recruitment, support, and training, making them the top company for temporary work integration in France.

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Date : 2022
Location : Saint-Malo, Paris
Status : COMPLETED
Client : Groupe Actual
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Client : Avanade using indoor led screen

Digitalization is changing the world as we know it. Avanade helps companies continue to thrive in this changing landscape.As a global leader in digital innovation, we harness the expertise of our people and the power of the Microsoft ecosystem to enable our customers to achieve tangible progress.Avanade’s office is located at 3 Esplanade du Foncet in Issy-les-Moulineaux, 92130. Imbued with a strong digital culture, their site includes an Innovation Center, a space dedicated to creations and technological innovations to develop the innovations of tomorrow: 3D printing, robotics, IoT, virtual/augmented/mixed reality, artificial intelligence …

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Technicians
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Date : 2022
Location : Issy-les-Moulineaux
Status : COMPLETED
Client : Avanade
Team : Street Co’ Paris + Street Co’ Shenzhen

Context

Zürich Duty Free is a walk-through duty free store on Departures Level 1 at Zurich International Airport (Flughafen Zürich), operated by Dufry. As part of the store's redesign, the concept called for an immersive LED ceiling running the length of the walk-through as the store's main visual signature, replacing a conventional flat ceiling with a continuous animated “sky” above the shopping path. (Interior concept and design by The Design Solution, London; documented December 2016.)

Solution

The design introduces a large, undulating LED ceiling — referred to in the design dossier as the “ceiling scape”, with the elements “Ambilight” and “Path” — that flows above the walk-through and follows the customer route through the store. The curved LED surface plays large-format imagery of Swiss skies and mountain landscapes, giving departing passengers an immersive sense of place while guiding them along the path past the spirits, fragrance, cosmetics, tobacco and Swiss speciality zones.

This installation uses our Indoor LED technology.

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Materials

The concept centres on a continuous, curved LED ceiling installed above the store's walk-through path, designed to display animated sky and landscape content across its full length. (This entry is based on the store's design concept dossier, which documents the ceiling design intent and visuals; detailed LED specifications are not stated in that document.)

Impact

The immersive LED ceiling becomes the defining feature of the Zürich Duty Free store, turning the ceiling into a dynamic sky that reinforces the Swiss identity of the space and creates a memorable, guided walk-through experience for departing travellers.

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KEY DETAILS

Location: Zurich International Airport (Flughafen Zürich), Switzerland
Store: Zürich Duty Free, Departures Level 1 (walk-through)
Operator: Dufry
Interior concept / design: The Design Solution
Type: immersive LED ceiling (“ceiling scape”)
Content: Swiss sky and mountain landscapes
Document date: December 2016

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Immersive LED Ceiling — Zürich Duty Free, Switzerland

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