At Philadelphia International Airport (PHL), the shopping and dining area between Terminals B and C is equipped with several indoor LED displays: a curved LED ribbon running around the central rotunda, a row of LED columns along the concourse and a wide LED screen at the entrance to Terminal C.
Discover our Indoor LED range and our airport solutions for this type of installation.
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The connector between Terminals B and C is a busy shopping and dining area, organised around a central rotunda that opens onto the concourse leading to the gates. Passengers walk through it continuously with their luggage, which makes it a strategic place for information and advertising.
Three types of indoor LED displays work together along the passenger route:
The displays broadcast a varied mix of content: logos of the shops and restaurants in the area (“Shopping & Dining in C”), airport news and events, Philadelphia history, campaigns for new destinations and advertising.
On the ribbon, content runs continuously around the rotunda; on the columns, the same visual is repeated from one column to the next along the concourse.
The LED displays turn the connector between Terminals B and C into a lively, dynamic space. They guide passengers toward the shops and gates, highlight the airport's events and partners, and give advertisers highly visible locations on a busy passenger route.
