We would like to share with you a recent installation we created for the new flagship Mango store in Milan, Italy. Mango was interested in creating a different type of experience for their customers and came to us for a solution. It needed the right partner to make their philosophy an architectural reality, and Street Communication was perfectly suited for this task. Mango knew that it needed a partner involved in the LED product industry, but other than that they were very open to us creating a design for them. Therefore, Mango gave our LED architectural designers and LED engineers lots of freedom to create a design that Street Co’ thought would fit Mango’s philosophy. We came up with the final result – a series of bendable and flexible LED strips creating a wave effect at the front of their Milan flagship store. The bespoke LED wave display is equipped with flexible LED panels of pixel pitch 6mm. The flexible LED panels extend up along a wall from the ground and curve along the ceiling. The screens display footage related to Mango’s new clothing lines. It’s difficult for passerbys to walk by without stopping to take a closer look at the installation.
Street Communication’s designers and engineering team have worked hard to come up with an interesting design for Mango using custom LED lights that will be visually stunning and technically progressive. Our aim was to electrify and freshen the store with an innovative LED design.
This project is a great example of how Street Communication combines progressive architectural design with flawless engineering to create an aesthetically beautiful installation. One observes the meeting point between design and engineering in the project for Mango.
The assets of Flexible LED display over classic displays
The flexible LED displays that we provide are designed to meet the requirements of a wide range of applications. They were designed for businesses renting audio visual equipment and for those wanting to incorporate creative visual effects into concerts, live theater, shows and other events. It is also ideal for fixed installations that require a high level of flexibility, either because of the unique requirements of the installation space, like broadcast set designs, or because a customer requires a video wall solution that can be moved or transformed into different physical configurations over time. This level of flexibility, adaptability and ease of deployment makes flexible LED displays solutions truly unique.
Through thoughtful engineering and craftsmanship, they feature thin, lightweight, high-strength carbon fiber casings in modular designs to fit a wide range of simple or complex applications. The unique structural design of this product family has pioneered, patented and perfected the use of carbon fiber in the construction of LED video wall displays. You can bend it into any shape you desire, it’s installation is fast and easy, plus, the signal and power cables combined together allow a fast connexion. One of the main advantages of this display, is that it’s eye-catching; it is pretty rare to see flexible LED screens, shaped other than flat, it is always surprising and fascinating to the passers.
Chose the best suited flexible LED display for your project
To be sure to get the best resolution, you have to chose a screen which pixel pitch suits the viewing distance you need. The smaller the pixel pitch is (the distance that separates two LED), the smaller the viewing distance will be. Here’s an explicative diagram to help you chose :
Indoor use :
Outdoor use :
Learn more on flexible and curved LED displays here
Street communication is also specialized in other custom LED display screen.
Amongst our specialities you can find:
- Flexible LED
- Flexible Strip LED display
- Curved LED display
- Transparent LED
- Architectural LED
- LED display architectural
- Column LED display
- Cylinder LED
- Donut LED display
- Ceiling LED display
- LED display screen
- Circle LED
- Custom LED
Tasks: Design, design proposal, production and installation of the LED structure
Location : Milan, Italy
Dates : 2015